Puritano Media Group
SMPS: 50th Anniversary Film
A 50th anniversary film for the association of marketing professionals in the architecture, engineering, and construction industry.
The assignment
SMPS, the Society for Marketing Professional Services, needed a film for its 50th anniversary: a piece that would premiere at the celebration, honor five decades of the organization, and keep working afterward. The client was a difficult audience in the best way. Its members hire creative firms for a living, so the work had to hold up to professional scrutiny.
What we made
- Script consulting built on the association's milestone timeline and archive
- Founders, past presidents, and current members filmed on a shared interview day, on one set
- Archive photos, programs, and footage cleaned up and cut against the interviews
- A three to five minute main film for the premiere
- 30-second versions in horizontal and vertical formats for social media
The result
The film premiered at the anniversary celebration and continued in use after the event, with the same interviews supporting shorter versions. The production followed the schedule that milestone work demands: archive gathered early, one planned interview day, two revision rounds, and delivery, including a venue playback test file, ahead of the premiere date.
Tell us what you are making.
Every project starts with a conversation about what the finished piece has to do and who has to see it. Call us, or send the details and we will reply within one business day.