Washington Building Congress
A year-round production relationship: events, member stories, and advocacy, built on an archive that compounds.
Read the case studyPuritano Media Group
Associations
Associations run on members' trust and one big meeting a year. Our work covers both, and everything in between.
The work in this sector
Association video has a particular shape. The annual meeting needs openers, coverage, and interviews while every member is in one building. The milestone years need anniversary films that founders and current members can both stand behind. And the months between meetings need a steady supply of member stories, advocacy pieces, and course content, ideally drawn from footage the association already owns.
We plan association work as a system rather than a series of one-off shoots. A single well-planned interview day can produce a primary film plus cutdowns, vertical versions, and promos. An organized archive, owned by the association under clear terms, makes every year's production cheaper than the last.
What organizations here usually need
- Annual meeting openers, coverage, and highlight films
- Anniversary and heritage films for milestone years
- Member testimonials and story features
- Advocacy and public awareness pieces
- Online courses and continuing education
- Year-round content from planned shoot days
Related work
Proof from this sector
SMPS
The 50th anniversary film for the association of marketing professionals in the built environment.
Read the case studyCommon questions
Should we hire in-house or use a production partner?
Most associations land on a hybrid: a staff person for quick internal clips, and a partner for signature pieces, multi-camera events, and eLearning builds. Our Insights article on the question walks through the real costs of each.
How do we get more than one video from our conference?
Write the deliverables list before the conference, schedule an interview set against the agenda, and plan the cutdowns in advance. One event can supply a quarter of content.
Who owns our footage?
Insist on written terms covering final videos, raw footage, and project files before production starts. An archive you own and can search is a budget you have already spent, working again.
Tell us what you are making.
Every project starts with a conversation about what the finished piece has to do and who has to see it. Call us, or send the details and we will reply within one business day.